This article makes an interdisciplinary contribution by conceptually linking the notion of digital services of general interest (DSGI) with the psychological concept of wellbeing. DSGI, like any form of digitalization, have an impact. Particularly in the case of essential services that influence personal development and self-realization, the individual effects must be taken into account. The concept of well-being has become established at the intersection of psychology and technology. The article examines relevant aspects for the design of DSGI in order to promote individual well-being and personal fulfillment. Existing studies and concepts for impact research in the areas of digital government and smart city offer few details on effects on the individual level, especially in relation to well-being. Addressing this gap, the article identifies criteria that capture different dimensions of well-being (hedonic, eudaimonic, social, virtues and other needs). Ethical considerations such as dignity, selfdetermination and values are also included. Example scenarios are used to show how these aspects can be practically addressed. On this basis, a research agenda is developed that identifies open questions on DSGI and well-being. This opens up the opportunity to design digital services of general interest in a way that not only meets functional needs but also actively contributes to individual well-being.